In case you have not heard the debate about paid reviews or the discussions on the credibility of reviews in general, check out the articles on The Kill Zone.
In conjunction with them I decided to poll my own readers to see what influences your purchases. Please take a moment to click the survey to the right and/or comment below.
My most recent purchase was Creating Magic: 10 Common Sense Leadership Strategies From a Life at Disney by Lee Cockerell. I saw it on a recent family vacation to DisneyWorld. I'm still awaiting delivery from Amazon. However, I have also recently purchased books recommended by friends or by writers I respect.
How about you?