People in emotional crisis will sometimes project all their problems in a certain area onto another person or group who become the symbol of everything they hate and fear in themselves. In war and propaganda, the enemy becomes the inhuman devil, the "Dark Shadow" of the righteous, angelic image we are trying to maintain for ourselves. The Devil himself is God's shadow (opposite) a projection of all the negative and rejected potential of the Supreme Being.Sometimes we need this projection and polarization in order to see an issue clearly. A system can stay in unhealthy imbalance for a long time if the conflicts are not categorized, polarized, and made to duke it out in some kind of dramatic confrontation. Usually the Shadow or villain can be brought out into the light. The unrecognized or rejected parts are acknowledged and made conscious despite all their struggling to remain in darkness. Dracula's abhorrence of sunlight is a symbol of the Shadow's desire to remain unexplored.
Villains can be looked at as the hero's Shadow in human form. No matter how alien the villain's values, in some way they are the dark reflection of the hero's own desires, magnified and distorted, her greatest fears come to life.So, how can you make your own villain appear the complete opposite of your hero? Think of physical attributes as well as emotional, mental, and ethical reasoning.
Who are some of your favorite villains?